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Connecting continents, expanding opportunities Surabaya · Bali

Every decision starts with market truth

Work with us to explore research and business development that underpins stronger decisions and long-⁠term growth.

A topographic relief of an island chain built from layered cut paper, with survey pins joined by a fine thread
Pl. 01 Island chain, layered paper

7.2575° S, 112.7521° E — Surabaya

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  • 01

    Asia’s research hub

    Indonesia’s premier research and business hub. We deliver critical insights, support bold decisions, and help companies succeed across Asia and global markets.

  • 02

    Strategic market entry

    Our expert consultants specialize in guiding firms into global markets. We provide customized strategies that help businesses achieve sustained growth in new regions.

  • 03

    Trusted business ally

    We are your global networking partner. With a vast international network and a commitment to excellence, we’re the top consultancy for ventures in Asia and beyond.

  • Tourism & destinations
  • Finance & investment
  • Digital & technology
  • Real estate & hospitality
  • Maritime & shipping
  • Health & wellness
  • Sustainability & energy
  • Education & AI
Our approach

Precise, adaptive and reality-checked

  1. Deep industry expertise

    We analyze markets with precision and create opportunities the others miss. This helps our clients stay ahead and seize emerging trends with confidence.

  2. Adaptive problem solving

    Every business is unique, and so are its challenges. That’s why we move beyond generic solutions, adopting an adaptive approach and designing strategies tailored to each situation.

  3. Reality-checked insight

    We test ideas against how markets actually behave, grounding our work in real conditions and practical constraints.

Cross-regional experience

We bridge Asian and Western markets, using local knowledge and years of cross-regional experience to support your business.

From Surabaya and Bali

We help your business expand globally

Asian brands entering Western markets benefit from our regional expertise, while Western companies rely on us to navigate Asia with clarity.

World map with lines from our offices in Indonesia to the cities listed below.

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Based in

  • Surabaya 7.26°S 112.75°E
  • Bali 8.41°S 115.19°E

Corridors we work across

  1. Jakarta 6.21°S 106.85°E
  2. Singapore 1.35°N 103.82°E
  3. Kuala Lumpur 3.14°N 101.69°E
  4. Tokyo 35.68°N 139.65°E
  5. London 51.51°N 0.13°W
  6. New York 40.71°N 74.01°W
Riset Prima Asia in figures
Years experience
3+
Worldwide clients
200+
Client partners
50+
Team members
10+
Our services

Three ways we put research to work

From reading the market to planning the numbers and executing the launch.

All services
  1. 01

    Market & competitor analysis

    Dive deep into market trends and competitor activities to identify opportunities and threats, positioning your business for success.

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  2. 02

    Comprehensive financial projections

    Forecast your financial future with precision, helping you plan, budget, and anticipate potential challenges ahead so nothing surprises you.

    About this service
  3. 03

    Go-⁠to-⁠market strategy

    Execute your launch with confidence, guiding you from positioning to acquisition so you can reach the right customers faster.

    About this service
Three layered-paper islands of different sizes, their survey pins joined by threads into a triangle

Pl. 02 — Indonesia · Malaysia · Singapore

Our unique offering · Southeast Asia expansion

A go-⁠to-⁠market strategy for Indonesia, Malaysia and Singapore

We provide a specialized go-to-market strategy for the Southeast Asian markets of Indonesia, Malaysia, and Singapore. We connect you with local insights and ensure a seamless entry into these dynamic economies.

  • Telemarketing team
  • Digital marketing & sales
  • Local partnership facilitation
  • On-ground events and launches
Gallery

From the field

  • A group standing for a photograph in a meeting room, in front of a projected presentation
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  • People in hard hats and high-visibility vests walking along a marina pontoon
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  • A team working at laptops around a meeting table
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  • Four people on a grassy bank looking at sailing boats moored at a marina
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  • A large group posing for a photograph outdoors in the evening, under string lights
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  • Two people in batik seated at a table during a meeting
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  • People walking along a wooden pontoon at a marina
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  • Two people shaking hands at a partnership signing, with others looking on
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  • Five people standing behind a table with a cake and balloons, under a neon sign
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  • A presentation under way in a meeting room, seen from the end of the conference table
    10
  • Seven people standing behind a signing table at a partnership event
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  • A team member seen from behind, wearing a T-shirt printed “Insight. Impact. Innovation.”
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Contact us Open Monday – Friday, 8:00 am – 5:00 pm WIB

We’re here to support you

Partner with us for our industry insight, customized strategies, and extensive global connections.

Offices
Surabaya · Bali